Hammer H.E.E.D. is a definite upgrade from the seemingly endless number of powdered sports drinks available to endurance athletes, giving you all the convenience of a powdered drink mix along with many added benefits not found in the vast majority of sports drinks. One of the primary flaws inherent with most sports drinks is their reliance on simple sugar as the carbohydrate source. The use of simple sugar such as glucose, sucrose, and fructose not only severely limits the amount of calories that can be efficiently digested and utilized for energy, it may cause wild fluctuations in energy levels. H.E.E.D.'s all-complex carbohydrate formula, on the other hand, allows you to obtain the ideal amount of calories you need, providing a more consistent and longer lasting energy supply, and without putting you at risk for stomach distress.
H.E.E.D. also provides a complete and easily assimilated electrolyte profile, not just salt and potassium, which comprise the electrolyte "profile" of most other drinks. For some athletes, one or two scoops of H.E.E.D. will completely fulfill electrolyte requirements (in addition to caloric requirements). For other athletes, the electrolyte profile in H.E.E.D. will provide an excellent base, and you can then take Endurolytes for additional electrolyte needs. With added chromium polynicotinate for maintaining stable blood glucose levels and l-carnosine for buffering lactic acid, H.E.E.D. is truly in a class of its own in the world of powdered sports drinks.
So whenever and wherever a sports drink is your preferred choice, heed your body's desire for a superior fuel. H.E.E.D. is the only choice you need to make. Lightly sweetened, pleasant tasting - NEVER syrupy, NO foul aftertaste, all in all a great fuel at a great value. 1 scoop = 100 calories at a cost of under 50 cents! One container has 32 servings of Heed. Ideal for all workouts.
Available in Mandarin Orange and in Lemon-Lime.
Here's a counter-opinion to Sawtoothme. I *love* this stuff. Most sports drinks are too sweet (too much sucrose and high-fructose corn syrup), too flavored, and (particularly annoying to me) too acidic. Once upon a time, I went too far in the opposite direction, and bought a tub of pure maltodextrin. It had no flavor at all, and was almost unpalatable. This stuff is perfect. It contains pretty much just long(ish) chain carbohydrates and electrolytes. The flavoring is very slight, and the sweeteners almost unnoticeable. Just enough to make you enjoy swigging it. I've used it in races time and time again, and I swear by the stuff. In longer races (>2 hours) I'll typically use something with some protein in it. I like Hammer Perpetuem. The nice thing with the mild flavoring is that you can blend your own magic potion without creating something undrinkable.
I take a bottle of Hammer Nutrition HEED (High Energy Electrolyte Drink) with me on longer mountain bike rides, and I love it. It tastes a little bit on the chalky side, but I kind of like it. It's not too sweet and overpowering in flavor like lots of other options out there, and is very drinkable. It seems to do the trick for staying hydrated and energized, and people who know more behind the science of the ingredients have recommended it, as do I!
There is nothing worse than being on a long ride and all you have is kool-aid (read gatorade) or any other super sugary "sports" drink in your bottle. This stuff is very light and works great. It'll keep you going without making you sick to your stomach like the punch style beverages. I like the lime flavor best.
Hammer makes great products! No sugars like some electrolyte drinks have. I also get sick of sweet tasting stuff while I ride so the unflavored is perfect for giving me what I need without making me feel like I need to brush my teeth.
I've downed more gallons of this stuff than I can count. In races, half my calories come from it. It can be mixed extra strong or extra week. I've even mixed it 1/2 and 1/2 with nuun. I couldn't run without it.
This stuff has a nice subtle flavor that I can deal with, even on three hour summer runs in Arizona. The science behind the nutrition is solid, and Hammer doesn't put any artificial colors or sweeteners in it!
What is there to say? This is currently my favorite energy drink; I use it during every ride. Highly recommended and I got it on sale.
HEED is a pure concoction of electrolytes and long chain aminos, but it is sweetened by stevia, which is in fact, quite sweet and has a very unique taste. Note that it is sweet, not sugary. There is a difference. Some people love it, some don't. I don't. I have a super sensitive stomach and dislike sweet drinks while training and racing, so it doesn't work well for me. I have friends who swear by it. I would test it out by buying a small package from a local bike or running shop (since Backcountry doesn't sell single servings) before going for broke and buying a jug. As alternatives for electrolyte replenishment, you may want to also try nuun or Elete.
I have a pretty tough stomach when it comes to sports drink and have tried almost everything on the market. I love GUs for short distances and Perpetuem for longer runs and ultras. While I don't find the taste awful, it has upset my stomach EVERY time I have tried it. Xylitol (a sugar alcohol) with a well established history of causing GI upset and GAS is an interesting choice in sweeteners. Alas, it all comes down to what works well for YOU! Give a couple sample size packs a try, you may love or hate it. Whatevahs!
Not a fan - I filled up a bottle with this stuff at a 50K in WV last summer and could not down the stuff. I heard some people who love it (and I love the hammer gels) but I didn't like this at all!
I found this stuff undrinkable with a weird chemical taste to it. Before you buy a huge container I would get a sample and try it. Everyone has different tastes but I found this stuff intolerable.